You’re Not Spending, You’re Investing
Channel & sales incentives aren’t expenses – they’re relationship and business builders.
The expenses associated with offering rewards, events, and exclusive experiences for distributors and channel partners can be a daunting proposition – especially if you work with a...
What You Need to Know to Get Started With Channel Incentives
As distributors and channel partners, you understand the importance – and challenges – of cultivating strong relationships. Keeping your partners motivated and aligned with your desired outcomes is a perpetual task, and without robust channel partnerships, your products are...
Why Sales Incentives Work
If you have a sales team of any kind, chances are you’ve implemented some sort of incentive or bonus plan to motivate them. Whether it was cash based (commissions, bonuses, etc.), or non-cash based (trips, prizes, points, or other awards), sales incentives play a large role...
10 Reasons Why Group Travel Incentives are a Top Motivator & Great for Your Bottom Line
Originally posted on January 17, 2017, and updated on May 16, 2023.
With the pandemic largely in the rearview mirror, Americans are taking to the skies with force. According to the TSA website, passenger levels through April 2023 are in line with the same time frame in...
Why You Need a Non-Cash Employee Incentive Program
Once upon a time in the years before the internet and social media and people actually stayed at the same company their entire lives, companies didn’t think to worry about employee incentives. Their form of recognition was a lapel pin when employees hit years-of-service...
Improving Retail Lead Generation through Training & Game Cards
Are you struggling with your in-store lead generation volume? You’re not alone.
Not long ago, a large retail brand was seeing a slump in their in-store leads. They were focused on their home services department, where they wanted store associates to start up conversations...
How to Finish the Year Strong
August and September are critical times for business owners and sales professionals. While the final quarter of the year is quickly approaching, many are also thinking ahead to the following year. It can be difficult to find a balance between focusing on meeting quarterly...
4 Traits of Successful Channel Incentive Programs
Data-Driven
When it comes to channel incentives and channel loyalty, it’s important to first start with the basics: where are you, and where do you want to go? The first step is to understand where you are, as well as how & why you got there in the first place. Many...
Why Cash Incentives Fail
Your program participants (your salespeople, your channel partners, your employees!) are at the heart of your business, and having an effective engagement strategy to motivate them is critical. Many companies continue to provide their top performers with cash incentives...
How to Launch a Killer Channel Incentive Program
Delivering the Sales Results You Need Now
by Leslie Remenek, Business Development Director
In today’s highly competitive marketplace, it is a challenge in itself simply to attract and influence customers to buy your products. (more…)
